Case Study: Sunnen Product Company modernizes B2B commerce with BlueSwitch

Sunnen replatforms to Shopify B2B in a 2-month discovery with BlueSwitch

Sunnen Product Company, a global leader in precision manufacturing solutions, faced the challenge of migrating its complex B2B eCommerce operations from Optimizely to a more scalable platform. The project required a deep understanding of their century-old business, intricate pricing structures, and a seamless integration with their Oracle ERP system. BlueSwitch was engaged to handle this comprehensive replatforming to Shopify B2B.

BlueSwitch executed a detailed two-month discovery phase to map all business requirements before developing the new solution. They implemented a custom Shopify Plus site with a B2B portal, integrated it with Oracle ERP for seamless data synchronization, and migrated complex historical order data. The result was a scalable, user-friendly experience that streamlined the customer journey. BlueSwitch continues to serve as a trusted, collaborative extension of Sunnen's internal team.

Sunnen Product Company