Case Study: The Hodgson Group achieves stronger brand awareness and growth with Bluestorm Marketing

The Hodgson Group boosts LinkedIn followers 136% with Bluestorm

The Hodgson Group, comprising Hodgson Sealants and Britchem, sought to strengthen brand awareness and position itself as a market leader in specialist sealing solutions. They engaged the vendor, Bluestorm, for strategic multi-channel marketing to support sales growth and communicate their heritage.

Bluestorm implemented a comprehensive solution including content development, digital PR, paid social campaigns, and redesigned print materials. This strategy significantly increased the customer's digital engagement, yielding a 136% rise in LinkedIn followers and a 786% increase in website traffic from social media, successfully establishing the group as trusted industry experts.

The Hodgson Group (Hodgson Sealants and Britchem)