Case Study: AAK Foodservice strengthens brand awareness and boosts sales with Bluestorm Marketing

AAK Foodservice boosts Lion Hot Sauces views 1350% with Bluestorm

AAK Foodservice wanted to strengthen brand awareness for its key sub-brands and position itself as an industry leader in meeting foodservice trends. The challenge was to inspire customers and drive enquiries by showcasing innovation across its UK, US, and EU markets. They partnered with Bluestorm to unify their digital presence and support sales through compelling multi-channel campaigns.

Bluestorm addressed this by developing a new unified website using a Craft CMS multisite system, supported by an SEO strategy and integrated marketing campaigns. The solution included bespoke web features, targeted content, and on-brand visual assets. The results were significant increases in organic traffic, including a 75% rise for Prep Palm product pages, a 66% increase for Unsalted Whirl, and a remarkable 1350% surge in page views for Lion Hot Sauces.

AAK Foodservice