Case Study: REEL Alesa AG improves data quality and transparency with Bluestar PLM

A Bluestar PLM Case Study

Preview of the REEL Alesa AG Case Study

REEL Alesa AG develops tailor-made solutions from first concepts to project execution including a comprehensive range of all-inclusive after-sales services worldwide

REEL Alesa AG, a global provider of materials handling solutions, faced a challenge with its engineering data being scattered across various PDM systems in different locations, leading to inefficiencies and data quality issues. The company chose to implement the Bluestar PLM solution to consolidate its data management.

By implementing the Bluestar PLM system as an add-in within Microsoft Dynamics 365 F&SCM, the vendor created a single source of truth for all data. This solution resulted in increased efficiency through data reuse, a significant decrease in errors at the end of workflows, and complete data transparency across all of the company's departments and international locations.


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REEL Alesa AG

Walter Zlauwinen

Design Engineer


Bluestar PLM

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