Case Study: Red Hat boosts CTA engagement and content accessibility with Bluespark’s UX-led redesign

Red Hat boosts CTA engagement by 3% with Bluespark

Red Hat, through its platform Opensource.com, sought to build community engagement but faced challenges with its website's user experience and mobile responsiveness. They engaged the vendor Bluespark for a project involving user experience (UX) design, development, and strategy to improve content accessibility and site design.

Bluespark implemented a comprehensive website redesign focused on improving SEO, readability, and navigation. The solution included a new article layout, a redesigned homepage, and streamlined user profiles. Shortly after launch, Bluespark's work resulted in a 3 percent increase in call-to-action engagement, eliminated mobile usability issues, and drove more traffic to the site from diverse sources.

Red Hat