Case Study: Sensibo achieves global expansion and improved payment conversions with BlueSnap

Sensibo - Customer Case Study

Sensibo, an Indiegogo-backed maker of a smart air‑conditioning controller, needed a payments solution that could match its pure e‑commerce, global ambitions. After raising over $170,000 and beginning shipments in 2015, the company faced the challenge of selling to customers worldwide while offering localized languages, currencies and payment methods.

BlueSnap implemented its BuyNow Hosted Checkout and Smart Payment Gateway with Intelligent Payment Routing, enabling sales in 180 countries with 29 languages, 60 currencies and 110 payment types, plus automatic acquirer switching, failover and retry logic for recurring charges. The integration drove immediate results—orders from customers in 35 countries in the first month—and the routing technology can boost payment conversion rates by roughly 10–20%.

Sensibo