Case Study: Wood Mackenzie achieves 4,000+ targeted views and amplifies marketing reach with blueprint.tv

Marketing commercial intelligence to the industrial sectors

Wood Mackenzie, a global leader in commercial intelligence for the energy, metals and mining industries, needed to market its data-driven analysis and insights to industrial sectors. They engaged blueprint.tv to produce a series of videos and animations as part of a wider marketing and communications campaign to showcase the breadth and depth of their unrivalled data resources.

blueprint.tv created a suite of animated videos and supported a targeted social media marketing launch; the campaign acted as a content showcase and drove 4,000+ views to targeted audiences, raising awareness of Wood Mackenzie’s services and reinforcing its market position.

Wood Mackenzie