Case Study: Williams Hybrid Power achieves top Google ranking for "hybrid flywheel" and 16,000+ views with blueprint.tv

Establishing digital authority with video SEO

Williams Hybrid Power developed an environmentally friendly flywheel solution for mobile and stationary energy recovery and storage and needed to establish digital authority and clearly communicate the technology’s value. blueprint.tv was engaged to showcase WHP’s hybrid flywheel through animation, video messaging and SEO/SEM to raise awareness across cleantech and engineering audiences.

blueprint.tv produced a flagship animated explainer and optimized the video for search, which drove measurable results: the video reached the top of Google for the search term "hybrid flywheel" for several years (until the technology was sold to GKN) and accumulated 16,000+ views, significantly boosting Williams Hybrid Power’s online visibility.

Williams Hybrid Power