Case Study: Yeedi achieves strong Amazon launch sales with Blue Meta

Yeedi establishes Canadian market presence in 90 days with Blue Meta

Yeedi, a new player in the robot vacuum market, faced the challenge of establishing a presence in Canada against dominant competitors like Roomba. They engaged the vendor Blue Meta to build market awareness and drive direct-to-consumer sales for their product line, needing to quickly overcome intense competition and tight launch deadlines.

Blue Meta implemented a full-funnel digital strategy using YouTube, Meta, and Google Shopping campaigns. Their solution included product demonstration videos and comparison content to highlight Yeedi's features. As a result, Blue Meta helped establish Yeedi's Canadian market presence from zero within 90 days, achieving a strong return on ad spend and positioning Yeedi as a credible alternative to category leaders.

Yeedi