BlueConic
67 Case Studies
A BlueConic Case Study
Fingerspitz is a data-driven online marketing agency and BlueConic Solution Partner that helps clients accelerate digital transformation. One client, a leading kitchen manufacturer with 28 showrooms, lacked the ability to collect first‑party data, personalize experiences, or unite online and offline data into a single customer view—challenges Fingerspitz addressed using the BlueConic platform to enable data capture, testing, and personalization.
Using BlueConic, Fingerspitz ran onsite A/B tests and personalized experiences that drove measurable results: asking for an email during a kitchen book download produced an 8% opt‑in and 65% more kitchen orders (unlocking over €500,000 in additional sales per month), prefilled appointment forms lifted completions by 11%, cookie consent tests raised marketing opt‑ins by 19% and then another 11%, and Pinterest optimizations increased impressions 47% and engagement 50%, delivering 91 appointments and 39 orders (~€250,000) in seven months. BlueConic also unified online and offline data to attribute showroom bookings and sales to channels and let Fingerspitz run experiments quickly with minimal IT involvement.
Tim Van Ijsendoorn
Partner and Innovation Manager