BlueConic
86 Case Studies
A BlueConic Case Study
Endeavor Business Media, led by VP of Innovation & Data Ryan Malec, set out to grow its audience database, enrich the data it collected, and better activate and monetize that audience. To support those goals, the company used BlueConic’s CDP to power its data strategy and expand what it could do with audience data.
With BlueConic, Endeavor Business Media built a new digital product that grew from $0 to nearly eight figures in revenue, with high margins and a strong renewal rate. BlueConic also became the company’s premier vendor of choice, helping the team move quickly, and Endeavor plans to scale adoption across the organization for additional use cases.
Ryan Malec
VP of Innovation & Data