Case Study: São Paulo Distribuição e Logistica achieves $1.2M annual logistics cost savings with Blue Yonder Transportation Modeler

SPDL Reduces Its Annual Logistics Costs by $1.2 Million With Blue Yonder Transportation Modeler

São Paulo Distribuição e Logistica (SPDL) manages daily newspaper distribution for two of Brazil’s largest publishers across more than 900 cities and 700,000 last‑mile locations. Facing rising fuel costs and limited insight from spreadsheet‑based planning, SPDL set out to cut transportation costs while preserving tight delivery service levels, targeting an initial 5% reduction.

By implementing JDA Transportation Modeler (with JDA support), SPDL redesigned routes and consolidated flows—e.g., reducing a 29‑truck link to 2 trucks plus a central hub—enabling faster scenario analysis and continuous optimization. Results: $1.2M annual savings (12.7% cost reduction), 20% shorter travel distances, 24% lower fuel use, 40% fewer emissions, with a nine‑month payback and IRR >18%.

São Paulo Distribuição e Logistica

Mauricio Ajzenberg

General Director