Case Study: Robinsons Supermarket achieves improved on-shelf availability and increased productivity with Blue Yonder

Robinsons Supermarkets Keeps Customers at the Heart of Their Business

Robinsons Supermarket, a subsidiary of Robinsons Retail Holdings and one of the Philippines’ largest multi-channel retailers (supporting six business segments across nearly 1,600 stores and over 1,900 franchised outlets), faced mounting complexity from rapid regional expansion, new sub‑formats and highly segmented customer needs. Legacy, largely manual systems struggled to cope with growing SKUs, transactions and the constant churn of product introductions and delistings, threatening on‑shelf availability and localized assortment execution.

Robinsons implemented Blue Yonder’s merchandise management and space‑planning solutions to modernize ordering, attach rich attributes to SKUs and stores, extend transaction reference capabilities, and create generic planograms with display guidelines for each format. The result was improved, segment‑tailored on‑shelf availability, faster and smarter decision‑making, higher associate productivity, better data and transaction management, and more time to focus on growth and vendor partnerships.

Robinsons Supermarket