Case Study: Rexall achieves automated replenishment, reduced inventory and improved on‑shelf availability with Blue Yonder

Rexall - Customer Case Study

Rexall, a growing Canadian retail pharmacy chain, faced shrinking margins and operational strain from outdated technology and manual store-level replenishment. Store managers relied on daily physical counts using handheld RF devices and made purchase decisions without visibility into future demand, cannibalization, safety stock or time-phased inventory, while vendor orders ran via non-EDI channels—resulting in frequent demand-supply imbalances and a labor‑intensive process that consumed 2–5 hours per day.

Rexall implemented Blue Yonder’s forecasting and replenishment across 317 corporate stores in a 30‑week rollout, centralizing recommended daily orders derived from store forecasts, promotions and inventory positions. The change cut store ordering from hours to minutes, freed labor for customer-facing tasks, improved on‑shelf availability and working capital, reduced inventory and supply delays, and enabled better cross‑team and supplier collaboration—supporting positive top‑line sales growth.

Rexall