Case Study: Morrisons achieves 2.6% same-store sales growth and up to 30% improved on-shelf availability with Blue Yonder Luminate Planning

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Preview of the Morrisons Case Study

Morrisons Puts the Customer at the Heart of Every Decision

Morrisons, a UK supermarket chain with nearly 500 stores serving over 11 million customers, needed to improve on‑shelf availability across 29,000 SKUs in 130 categories. Manual, store-level ordering was time-consuming, inconsistent and caused chronic under- and overstocking, so the retailer sought a capital‑light solution to put the customer at the heart of replenishment decisions.

Morrisons deployed Blue Yonder’s Luminate Planning, an AI‑driven, cloud-based forecasting and replenishment system that auto-forecasts daily by store and SKU and integrates with existing IT. After a three‑month pilot and roll-out, the solution delivered a 2.6% same‑store sales uplift, up to 30% improvement in on‑shelf availability, a 2–3 day reduction in store inventory, reduced waste, faster ROI and more time for staff to focus on customers.


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