Case Study: METRO AG achieves inventory optimization and demand-driven forecasting & replenishment with Blue Yonder

METRO Pursues Demand-Driven Wholesale Supply Chain Strategy with Blue Yonder

METRO, a leading international wholesaler serving hotels, restaurants, caterers and independent traders across 34 countries and 16 million customers, needed to move beyond transactional inventory processes to better anticipate demand across stores and channels. The company sought a single, integrated view of demand to handle shorter product lifecycles, seasonality, promotions and omnichannel buying while reducing inventory and increasing turnover.

METRO deployed Blue Yonder’s forecasting and replenishment solutions—initially rolled out in Poland and expanded to five countries—using a templated implementation to standardize planning. The combined solution delivers more accurate, seasonally aware forecasts and optimized replenishment, improving availability, cutting inventory, raising turnover and profitability, and creating a foundation for a more digital, autonomous supply chain.

METRO AG

Marco Celenta

Global Supply Chain Director