Case Study: Campbell Arnott's achieves 20% reduction in planogram generation time with Blue Yonder's Planogram Generator

Campbell Bakes Up a 20% Reduction in Planogram Generation Time

Campbell, founded in 1869 and reporting $8.5B in sales in 2021, confronted a complex bakery space-planning challenge: its Snacks division manages 750 SKUs across 100 brands and needed more than 4,500 customized planograms. Producing these plans manually took 8–10 weeks on average, strained planning resources and required frequent overtime.

By deploying Blue Yonder’s SaaS planogram generator with implementation support from Cantactix, Campbell automated data-driven plan creation—combining store fixtures, product attributes, local sales and shopper insights—to produce customized plans at scale. The result: a 20% reduction in planogram generation time, a 30% faster update cycle (now measurable in hours), elimination of overtime, improved accuracy and agility, and stronger alignment of shelf space to high-demand items.

Campbell Arnott's