Case Study: Presstalis boosts revenues 3.1% and slashes planogram time with Blue Yonder Space Planning

Blue Yonder Space Planning Helps Presstalis Grow Revenues by Optimizing Newspaper and Magazine Displays

Presstalis, a leading media distributor handling more than 3,600 magazines and newspapers across France, Belgium and Switzerland, faced the challenge of efficiently merchandising a vast number of titles under differing legal and local display rules. The company needed to group publications into clear merchandising families and maximize every inch of retail and kiosk space while ensuring layouts complied with regional regulations and remained easy for shoppers to navigate.

By implementing JDA Space Planning (with Cube Solutions as an alliance member), Presstalis automated planogram creation, built libraries of store-specific furniture layouts, and enforced local merchandising rules. The solution cut planogram generation from hours to 15–20 minutes, improved productivity for planning and retail staff, and drove a 3.1% revenue increase across 700 stores in the first six months, with plans to expand the approach to more markets.

Presstalis

Patrick Groff

Marketing Director