Case Study: Angelini Beauty achieves 30% inventory reduction and improved customer service with Blue Yonder demand planning

Angelini Beauty Simplifies Demand Planning with Blue Yonder

Angelini Beauty, a Milan-headquartered manufacturer and distributor of fragrances and cosmetics operating in 85 markets, faced significant demand-planning challenges due to seasonal, trendy and short-lifecycle products and geographically dispersed demand. Reliant on manual processes and spreadsheets, the company struggled to accurately predict demand and set profitable stock levels across its diverse product portfolio.

Partnering with Blue Yonder, Angelini Beauty implemented a cloud-based, machine-learning demand planning solution that classifies products, leverages multiple history streams, promotions and event data, and automates exception-based planning. The result: a 30% reduction in inventory, improved customer service and faster, more accurate and collaborative demand-planning processes that boost efficiency and decision-making.

Angelini Beauty