Case Study: Campbell Arnott's increases forecast accuracy 15% and cuts stock-outs with Blue Yonder Luminate Planning

Accuracy in demand and supply planning enables Campbell Arnott’s to deliver its products to the right place at the right time

Campbell Arnott’s, an FMCG brand facing increased competition, shifting consumer trends and cost pressures, needed to improve forecast accuracy, cut stock-outs and inventory days, and better align supply and demand planning to drive operational synergies and continuous improvement.

They implemented Blue Yonder’s Luminate Planning forecasting and replenishment solution, providing real-time, integrated data across demand and supply teams, weekly-consistent forecasts, automated segmented processes, and scenario testing. The rollout delivered a 15% increase in forecast accuracy, reduced out-of-stock and inventory days, improved BIAS and OEE, and boosted operational efficiency and compliance.

Campbell Arnott's

Wendell Rumbel

Demand Planning Manager