Case Study: CRP Industries achieves demand visibility and higher fill rates with Blue Ridge

CRP Industries - Customer Case Study

CRP Industries, a U.S. supplier of automotive and industrial parts handling about 19,000 SKUs and brands like ContiTech, Rein and Pentosin, was struggling to plan sourcing, inventory and distribution as demand doubled. With three-month lead times from Europe and three distinct demand streams (OEM supply, distributor/retailer sales and in‑house kit assembly), its ERP purchasing module couldn’t produce an accurate demand signal. CRP began working with Blue Ridge in 2007 to address those gaps.

Blue Ridge moved from process consultant to full partner when CRP implemented Blue Ridge’s supply chain planning solution two years later, providing demand forecasting and predictive signals that translate into production and import plans. The Blue Ridge solution improved the user interface and exception management, enabling CRP to focus on priorities; as a result, fill rates and service levels have risen, inventory turns have noticeably improved, and CRP’s business has essentially doubled since the partnership began.

CRP Industries

Daniel Schildge

President