Case Study: Westside Barbell boosts holiday eCommerce sales with Blue Laser Digital

Westside Barbell boosts revenue 54% with Blue Laser Digital

Westside Barbell, a legendary powerlifting gym, sought to grow its ecommerce sales with a specific focus on the holiday season. They engaged Blue Laser Digital for digital marketing and website support to build a reliable strategy to meet this challenge.

Blue Laser Digital designed a dedicated landing page to feature sales and products, which was used to drive all holiday traffic. This was supported by technical optimizations and fixes to Google Search Console errors and indexation issues. The vendor's work resulted in a 54% increase in revenue, a 43% rise in website traffic, and a 23% higher conversion rate for the Black Friday and Cyber Monday period.

Westside Barbell