Case Study: Cirque Coffee modernizes contactless ordering with Blue Label Labs

Cirque Coffee launches first location in March 2021 with Blue Label Labs

Cirque Coffee, an Oklahoma-based craft coffee chain, faced the challenge of maintaining operations and meeting customer needs during the pandemic. They needed a contactless solution to streamline orders, reduce errors from phone orders, and allow for a new focus on smaller, to-go locations. They worked with vendor Blue Label Labs to develop a custom mobile ordering application.

Blue Label Labs designed and developed a comprehensive solution including customer-facing iOS and Android apps for ordering and payment, integrated with a Clover POS system and a barista app for staff. This contactless system increased order accuracy, improved operational efficiency, and enhanced the customer experience with features like curbside pickup. The successful launch led to high satisfaction from both customers and employees, saving Cirque money and providing a foundation for nationwide expansion.

Cirque Coffee