Case Study: Ketel Thorstenson accelerates tax research with Blue J Legal

Ketel Thorstenson cuts tax research from 15-20 minutes to 2-3 minutes with Blue J Legal

Ketel Thorstenson, a US-based regional accounting firm, faced challenges with its traditional tax research methods. These methods were time-consuming, created workflow bottlenecks as junior staff struggled to find answers, and resulted in low adoption rates of their existing tools. Seeking to modernize their approach, Partner Kevin Sickels led a search for an AI-powered solution that was fast, easy to use, and accurate, ultimately selecting Blue J's tax research service.

By implementing Blue J, the firm enabled its team to find accurate, source-backed answers in just 2-3 minutes instead of 15-20. This saved an estimated 60 hours per week, which allowed senior staff to focus more on high-value client advisory work. The solution also empowered junior staff to research independently, reducing escalations. Blue J's impact was significant enough that Ketel Thorstenson created a new billing code for research, charging a higher rate for these services due to the increased efficiency and value provided.

Ketel Thorstenson