Case Study: Oshkosh Area Community Foundation raises awareness for homelessness initiatives with Blue Door Consulting

Oshkosh Area Community Foundation earns 12 media placements with Blue Door Consulting

The Oshkosh Area Community Foundation needed to raise local awareness for a new partnership that expanded shelter space and resources for people experiencing homelessness. They turned to the media relations agency Blue Door Consulting for a public relations campaign to help communicate this initiative.

Blue Door Consulting developed an integrated media relations campaign that included a news release, a donor email, a website landing page, and a video. They also organized a media event, providing on-site assistance to reporters and livestreaming it. This effort resulted in 12 media placements and an estimated reach of 320,000 people, successfully driving community support for the initiative.

Oshkosh Area Community Foundation