Case Study: Fire Protection Company achieves 1,000% more paid search clicks with Blue Corona's mobile-friendly website and PPC campaigns

Fire Protection Company Sees 1,000% Increase in Clicks from Paid Search Ads After Launching New Mobile-Friendly Website.

A fire protection company had been investing in pay-per-click (PPC) campaigns for several years. However, its non-responsive website was not optimized for mobile users, which was a significant problem as more than half of all Google searches originated from mobile devices. The company hired Blue Corona to address this challenge and improve their mobile presence.

Blue Corona designed and launched a new mobile-friendly website for the fire protection company. With the new responsive site, Blue Corona's P, including a 1,000%+ increase in mobile clicks, a decrease in the average cost-per-click, and an improved average ad position. The proportion of clicks from mobile devices grew from just 3% to 40% of all PPC clicks.