Case Study: Fire Protection Company achieves 976% more Facebook likes with Blue Corona

Fire Protection Company Invests in Paid Social Campaign to Expand Reach

Blue Corona's long-term client, a fire protection company named Kauffman Co., faced a challenge with its minimal social media presence. Despite great success with their SEO efforts, the company's Facebook page had only 118 likes, meaning their content was seen by virtually no one. They wanted to expand their online visibility and reach potential customers who spent time on social media.

To address this, Blue Corona implemented a targeted social media marketing campaign. They first optimized the company's Facebook page with updated information and new creative. Then, they ran low-cost, highly-targeted Facebook ad campaigns with a total monthly budget of $150 to attract likes from local business owners and managers. As a result, Blue Corona increased the client's Facebook page likes by 976%, from 118 to 1,270 in just nine months, dramatically expanding the company's reach and brand awareness among its target audience.