Case Study: United Way of Central Iowa expands access to community resources with Blue Compass app development

United Way of Central Iowa expands community resource access with Blue Compass through 2-platform mobile app development

United Way of Central Iowa needed to turn its extensive list of community resources into a free, accessible mobile app for residents. They partnered with digital agency Blue Compass for custom mobile app development to create a solution that would make finding help easier for users while also providing valuable data to the United Way team.

Blue Compass designed and developed the cross-platform 211 Iowa app, integrating a third-party API to ensure real-time resource updates and implementing Google Tag Manager for robust data tracking. The solution provided measurable insights into community needs and search trends. The app's success not only benefited Iowa residents but also prompted United Way organizations in other states to contact Blue Compass for similar projects, significantly expanding the digital reach of this community resource model.

United Way of Central Iowa