Case Study: WatchHouse achieves premium ecommerce growth with blubolt

WatchHouse - Customer Case Study

WatchHouse partnered with blubolt to create a new Shopify Plus website that could translate its premium in-store coffee experience into a best-in-class digital journey. The challenge was to deliver a mobile-first experience that showcased the brand’s provenance and storytelling, improved site performance, and gave the team more flexibility to support growth across its 19 locations and ecommerce channel.

blubolt delivered a Shopify 2.0 redesign with a premium design system, dynamic storytelling features, and a bespoke locations hub powered by Mapbox, alongside integrations including Klaviyo, Recharge, and Shopify Search & Discovery. The new WatchHouse.com drove a +25% increase in sessions and a +45% uplift in conversion rate, while also earning award recognition and giving the WatchHouse team stronger in-house control over their digital channel.

WatchHouse