Case Study: Robert Welch achieves a bespoke, elegant Shopify Plus eCommerce experience with blubolt

Robert Welch – Launching a New Online Experience

Robert Welch, a UK homeware brand known for its exquisite designs, needed a new online experience that captured its elegance while making shopping simpler and more intuitive. blubolt was engaged to deliver the redesign and build the site on the Shopify Plus platform to address navigation, visual presentation, and purchase-flow challenges.

blubolt implemented a fully bespoke Shopify Plus site with features including gift‑wrapping, age‑restricted product validation, content‑rich product pages, customizable collection pages, and tight integrations with Patchworks, Feefo and Klaviyo. The launch delivered a refined, more discoverable storefront and streamlined purchasing and operations—measurable improvements in site functionality and back‑end integration for Robert Welch driven by blubolt’s work.

Robert Welch