Case Study: Porcelain Superstore achieves seamless scalable B2B ecommerce with blubolt

Porcelain Superstore launches a seamless B2B Shopify Plus experience with blubolt

Porcelain Superstore, a family-run retailer of high-quality porcelain tiles, partnered with blubolt to expand into the B2B market. Their challenge was to build upon their existing Shopify Plus store to create a seamless online wholesale channel for trade customers, requiring a customized implementation of Shopify's native B2B functionality that maintained their brand's polished, customer-first experience.

blubolt developed a dedicated B2B experience by customizing the native Shopify Plus platform. The solution included tailored account management, targeted content, and integrations for flexible payment and invoicing. This created a frictionless and scalable trade channel, allowing B2B customers to easily access dedicated catalogues and place orders, which led to greater operational efficiency and a stronger foundation for the brand's long-term growth.

Porcelain Superstore