Case Study: Nuki boosts loyalty and personalized customer experiences with Bloomreach

Smart Lock Leader Nuki Elevates Loyalty With Bloomreach and Antavo

Nuki, a smart lock leader, wanted to create more personalized customer experiences and strengthen loyalty across channels. To do that, the company turned to Bloomreach and its Loomi AI platform, while also working with Antavo to revamp the Nuki Club loyalty program.

Bloomreach helped Nuki unify zero-party and first-party data into a single real-time customer view, enabling personalized automation across email, ads, and the website. With Bloomreach and Antavo integrated, Nuki launched a tailored welcome survey, a four-stage Refer-a-Friend program, and dynamic loyalty-based messaging, resulting in a richer member experience and a reported increase in Nuki Club members.

Nuki

Werner Sammer

Marketing Automation Manager