Case Study: Randstad achieves more effective job matching with Bloomreach Experience

Randstad - Customer Case Study

Randstad, the world’s second-largest HR services provider, faced pressure to modernize its digital experience to better connect employers and job seekers. The company needed a more intuitive, agile and precise online environment that delivered the most relevant information based on users’ interests, expertise and skillset.

Using BloomReach Experience (Experience Manager), Randstad implemented content targeting, personalization and localized content delivery across countries and languages, integrating the platform with existing data systems. The solution enabled more relevant, locally tailored experiences and improved matchmaking between candidates and employers, making the process both more effective and efficient while strengthening collaboration between tech and marketing.

Randstad

Martine Barbier-Westhuis