Case Study: Oliver Bonas achieves 762% revenue growth with Bloomreach

How Oliver Bonas Uses Bloomreach Engagement to Make Their Campaigns Soar

Oliver Bonas, a British lifestyle retailer, wanted a single customer view to bring together purchase history, site activity, and product recommendations so it could send more personalized communications and improve marketing performance. To support this goal, it turned to Bloomreach and its agentic personalization platform, Loomi AI, along with email marketing and segmentation tools.

Bloomreach helped Oliver Bonas unify customer data and launch personalized, segment-based email journeys with opt-in prompts, reminders, and abandoned-cart messages. In less than a year, the retailer saw measurable gains, including +762% revenue, +161% conversion rate, and +97% email CTR, showing that Bloomreach’s solution significantly boosted customer engagement and ROI.

Oliver Bonas

Alice Lewin Smith

Marketing Consultant