Case Study: Haven achieves faster omnichannel personalization with Bloomreach Managed Endpoints

Haven Personalizes Multiple Customer Journeys With Managed Endpoints

Haven wanted to accelerate digital transformation and unify CRM journeys across channels while delivering true omnichannel personalization. Using Bloomreach’s Loomi AI and managed endpoints API, Haven aimed to personalize touchpoints like its homepage hero image based on customer behavior such as prior searches or purchases.

Bloomreach implemented managed endpoints to let Haven surface real-time customer data securely and at speed for personalized experiences. The result was a major efficiency gain: Haven said a managed endpoint took about 3–4 hours to build with Bloomreach, compared with at least two weeks using previous marketing technology, while also improving responsiveness and enabling more tailored customer journeys.

Haven

John Hegarty

Head of Engineering