Case Study: Flaschenpost recovers lost revenue with Bloomreach automated cart recovery campaigns

Flaschenpost Recovers Lost Revenue With Automated Cart Recovery Campaign

Flaschenpost, the wine retailer, faced lost revenue from shoppers abandoning carts before purchase. Working with Bloomreach and its Loomi AI-powered cart recovery capabilities, Flaschenpost needed a way to re-engage opted-in customers with timely, relevant reminders that could bring them back to complete their orders.

Bloomreach implemented an automated abandoned cart recovery flow with real-time cart triggers, consent-based targeting, and send-time optimization. The personalized emails showed the exact wines left behind and included a one-click return to checkout, helping recover otherwise lost sales and improve revenue from abandoned carts.

Flaschenpost

Janina Aeberli

Marketing Automation & Personalization Lead