Case Study: Denník N achieves 10% better customer engagement and 50.6% more clicks with Bloomreach Engagement

Dennik N - Customer Case Study

Denník N, a leading Slovak daily newspaper, needed to boost click-through rates and pages viewed per visit while minimizing editors’ manual work and improving personalization of recommended articles. To address this, they partnered with Bloomreach Engagement to deploy a personalized content recommendation solution.

Bloomreach Engagement implemented a machine‑learning recommendation system (A/B tested against editor-selected articles) to deliver tailored article suggestions to each reader, including churning subscribers. The results: 50.6% more clicks versus the editor’s choice, a 10% improvement in deep engagement (readers who read full articles), value realized in under one month, and significant editorial capacity freed for higher‑value work.

Dennik N

Tomas Bella

Co-Founder and Head of Online