Case Study: Wood River Land Trust achieves higher donor retention and streamlined reporting with Bloomerang

Wood River Land Trust - Customer Case Study

Wood River Land Trust, which protects and restores land, water and wildlife habitat in the Wood River Valley, needed an intuitive, user-friendly donor management system to replace Salesforce and simplify their data. They were looking for better household management, detailed reporting, and robust notes/interactions tracking, and selected Bloomerang’s donor management system to meet those needs.

Bloomerang delivered a straightforward platform with strong reporting, interaction/notes features, custom fields, and donation/pledge/grant tracking by project, plus email open/click tracking and responsive customer support. As a result, Wood River Land Trust improved donor communications and segmentation, gained visibility into campaign progress and retention metrics on their Bloomerang homepage, and now enjoys a donor retention rate of close to 70% along with easier grant and event follow-up.

Wood River Land Trust

Josie Brownell

Development Assistant