Case Study: Academy of Country Music achieves zero volunteer no-shows and 50% less administrative work with Bloomerang

Using InitLive, the ACMs improved staff communications pre, during & post-event by 100%

The Academy of Country Music (ACM), producer of the ACM Awards weekend with 500+ event staff and 15.5K attendees, faced chaotic volunteer management—constant texting, missed shifts, and last-minute schedule changes that created heavy administrative burden and event-day anxiety. To centralize sign-ups, scheduling and real-time communication, ACM adopted Bloomerang’s scheduling and volunteer communications platform.

Bloomerang enabled custom registration, mobile shift management, real-time visibility and centralized messaging, which eliminated no-shows and made last-minute updates fast and simple. The platform drove a 100% improvement in communications, cut administrative work by 50%, made routine tasks 24x faster, reduced operating costs (freeing more funds for the cause), and supported management of 415+ shifts and 2K+ volunteer hours across the event.

Academy of Country Music

Sheri Piecuch Vyfvinkel

Volunteer Manager