Case Study: Rescue Mission of Middle Georgia increases donations by 36% with Bloomerang Express Donate

Rescue Mission of Middle Georgia increases donations by 36% with Bloomerang

The Rescue Mission of Middle Georgia faced the challenge of transitioning its fundraising from a reliance on direct mail to modern digital payment options. To modernize their efforts and make giving easier for donors, they partnered with the vendor Bloomerang and utilized its Express Donate feature.

Bloomerang’s solution provided customizable donation forms with multiple digital wallet options like PayPal, Venmo, and Apple Pay. This implementation led to a 36% year-over-year increase in donations, including over $20,000 raised in a single quarter through digital payments, demonstrating a significant measurable impact for the Rescue Mission.

Rescue Mission of Middle Georgia