Case Study: ONE Archives Foundation achieves 80% revenue growth, 200% increase in online giving, and 50% higher donor retention with Bloomerang

ONE Archives Foundation - Customer Case Study

ONE Archives Foundation, the independent community partner of ONE National Gay & Lesbian Archives at the USC Libraries, needed a user-friendly donor database with website integration, prospect research, event management, and social media features to support growth and more donor-centric fundraising. Executive Director Jennifer Gregg selected Bloomerang for its donor management platform based on prior experience and the platform’s fit with the organization’s needs.

Bloomerang implemented a donor-focused solution—bringing consolidated data, a social listening hub, integrated email marketing, engagement-based segmentation, and online fundraising and tracking—to improve communications and tailor asks by donor engagement. As a result, ONE Archives Foundation reported an 80% increase in revenue in 2016, online giving rising by more than 200%, and donor retention improving by over 50%, along with smoother segmentation and better constituent engagement thanks to Bloomerang’s product and support.

ONE Archives Foundation

Jennifer Gregg

Executive Director