Case Study: National Runaway Safeline achieves streamlined fundraising and automated pledge processing with Bloomerang

National Runaway Safeline - Customer Case Study

National Runaway Safeline (NRS), the national resource for runaway, homeless and at‑risk youth, struggled for years with an overly complex donor system—Raiser's Edge and its NXT product—that was expensive, unintuitive and required frequent retraining. After staff turnover and ineffective consulting left them desperate for a change, NRS chose Bloomerang’s affordable, intuitive donor management system to better support their fundraising and donor cultivation efforts.

Bloomerang implemented a user‑friendly platform that streamlined donation entry, email marketing, reporting and automatic pledge payment processing, even adding features like photo uploads for donor recognition. The result was a dramatic reduction in administrative headaches—pledge payments now process automatically—clearer, more attractive email communications with comprehensive impact reporting, improved donor retention and cultivation, and a system that fits NRS’s grassroots budget and staffing needs. Bloomerang’s support and evolving features have made fundraising operations far more efficient for NRS.

National Runaway Safeline

Katy Walsh

Director of Development and Communications