Case Study: Habitat for Humanity of Martin County boosts donor engagement with Bloomerang

Habitat for Humanity of Martin County boosts donor retention to 43% with Bloomerang

Habitat for Humanity of Martin County struggled with an outdated and cumbersome CRM system that made it difficult to track donors, generate meaningful reports, and nurture supporter relationships. This lack of visibility prevented their small team from focusing their efforts effectively, posing a significant challenge to their growth and sustainability. They turned to Bloomerang for a better donor management solution.

By implementing Bloomerang, the organization gained access to powerful data segmentation, efficient reporting tools, and engagement automation. This allowed them to personalize outreach, identify lapsed donors, and focus on high-impact relationships. The results were significant: Bloomerang helped them achieve a 43% donor retention rate, re-engage 35 major lapsed donors, increase their major donor base by 7%, and raise the average household lifetime revenue by 31%.

Habitat for Humanity of Martin County