Case Study: Big Ditch Brewing Company creates a welcoming, memorable brewery experience with Block Club

Big Ditch Brewing Company builds a welcoming brewery brand in 2 years with Block Club

Block Club was engaged by Wayland Brewing Company, a large new brewery and taproom project from established restaurateurs, to develop a comprehensive brand identity from scratch. The challenge was to create a dynamic brand for their most ambitious project to date, one that would stand out within a substantial 18,000-square-foot physical space, complement their existing family of restaurant brands, and appeal to a diverse audience.

The solution from Block Club was a complete visual identity informed by themes of nature and relaxation, featuring a logo system, custom signage, packaging, and website. They also partnered on the interior and exterior design to ensure the physical space reflected the brand. The result was a focused and unified brand that tells a story of tranquility and community, successfully creating a welcoming space for unique and memorable customer experiences.

Big Ditch Brewing Company