Case Study: Altice Portugal transforms my MEO into a more personalized customer experience with Bliss Applications

Altice Portugal redesigns my MEO for 1 million users with Bliss Applications

Bliss Applications partnered with Altice Portugal to address the challenge of modernizing the my MEO app, the primary communication channel for approximately one million users. The goal was to transform the customer experience for MEO's users, making it more immersive, human, and personalized to align with the brand's purpose of connecting people to life.

The solution implemented by Bliss Applications involved a comprehensive, multi-phase process to redesign the app. This included defining new UI principles, building a design system, and creating features like a contextual home screen with indoor/outdoor modes, a services management area, and an integrated chatbot. Through this collaboration, Bliss Applications delivered a redesigned my MEO 3.0 app that provides customers with a more intuitive, transparent, and personalized way to manage their services and accounts.

Altice Portugal