Case Study: Standard Liège becomes a social media thought leader with Blinkfire Analytics

Standard Liège becomes a social media thought leader amongst Belgian clubs

Standard Liège, a Belgian football club, sought to enhance its digital strategy by improving its reporting on digital partner value and social media success. To achieve this, they partnered with Blinkfire Analytics, moving beyond their existing league-wide agreement to gain deeper sponsorship and social media analytics.

By implementing Blinkfire Analytics' platform, Standard Liège transitioned to a data-driven content strategy with more frequent reporting. This modern approach led to a 45% year-over-year growth in partners' social media exposure value and a 36% increase in earned media across their channels. The solution from Blinkfire Analytics helped the club become a social media thought leader amongst its rivals.

Standard Liège