Case Study: Deceuninck-Quick-Step grows social media partnerships with Blinkfire Analytics

How Deceuninck-Quick-Step grew partnerships with real-time social media analytics

Deceuninck-Quick-Step Pro Cycling Team, a top cycling team, was looking to pioneer social media and grow beyond traditional brand exposure. The team partnered with Blinkfire Analytics to increase key social metrics and find a better way to report value to their partners on a regular cadence.

Using Blinkfire Analytics' exportable reports and real-time capabilities, the team provided partners with digital and social insights to drive new agreements. This solution provided measurable impact, including a 130% increase in Instagram engagement during the 2019 Tour de France. Blinkfire Analytics also equipped the team with insights to help identify and pitch new potential sponsors.

Deceuninck-Quick-Step