Case Study: Elara Caring improves frontline communication and shift fulfillment with Blink

Elara Caring connects 32,000 caregivers and cuts password reset requests with Blink

Elara Caring, one of the largest home-based care providers in the U.S., faced a costly communication problem. With 32,000 caregivers lacking corporate email or company phones, the organization struggled with disconnected teams, manual shift filling, and high turnover. This led to missed updates, overwhelmed managers, and thousands of monthly IT support requests for password resets.

The vendor Blink implemented its mobile-first employee app to serve as a frontline hub. The solution provided single sign-on access to systems, enabled real-time communication for filling shifts, and fostered a connected culture. As a result, 95% of employees felt more connected, shift fulfillment improved dramatically, and Blink achieved a 96% employee recommendation rate, turning communication into a strategic advantage for Elara Caring.

Elara Caring