Case Study: Mountain America Credit Union achieves 11% YoY membership growth with Blend

Mountain America Credit Union’s winning philosophy of members first

Mountain America Credit Union, the third-fastest-growing credit union in America, needed to modernize its mortgage front end to keep members first and compete for the fastest-growing homebuyer demographic. To deliver a seamless, paperless digital mortgage experience and revamp the customer-facing application, Mountain America partnered with Blend.

Blend’s digital mortgage platform was rolled out (integrating with their Encompass LOS), achieving 100% adoption by loan teams, a 9/10 average customer satisfaction rating, and contributing to more than 11% year‑over‑year membership growth. Mountain America credits Blend with removing friction for members, simplifying the mortgage process, and helping drive the credit union’s rapid growth.

Mountain America Credit Union

Debbie Craven

Marketing Channel Manager