Case Study: Fresh Patch achieves 180% subscription revenue growth with Blend Commerce

Fresh Patch boosts subscription revenue 180% with Blend Commerce

Fresh Patch, a company providing real grass patches for pets, faced the challenge of optimizing their subscription model and enhancing the overall user experience on their Shopify store to drive growth. They partnered with the vendor Blend Commerce to refine their website and improve key performance metrics.

Blend Commerce implemented a solution focused on A/B testing, improving product pages, and optimizing the subscription flow, including making it the default choice and highlighting customer savings. They also integrated the Rebuy Smart Cart for upselling and streamlined the checkout process. As a result, Fresh Patch saw a 180% increase in subscription revenue, a 40% increase in conversion rate, and a 76% increase in the rate of customers reaching checkout.

Fresh Patch